The “I Love You, Acrobat” campaign built on the success of “Acrobat’s Got It” by enlisting a mega-influencer to tell an authentic, relatable story that reached new audiences. By breaking away from conventional B2B marketing and leaning into storytelling—emotion, character, and memorability—we created a fresh, engaging influencer model. The result redefined B2B influencer marketing and deepened audience connection with Acrobat.

Concept, script, and production were developed entirely by our in-house team.