Adobe
Creative Types Quiz
The Adobe Creative Types Quiz was an interactive online personality test designed to help people discover their creative strengths and styles. Developed by Adobe in partnership with creative agency Anyways and psychologist Dr. David Greenfield, the quiz asked a series of playful, visually engaging questions and then matched users to one of eight “creative types,” such as The Visionary, The Thinker, or The Dreamer. It’s latest incarnation launched at TED.
The goal was to inspire self-reflection, spark conversations about creativity, and highlight Adobe as a champion of creative expression. It became a viral campaign, widely shared across social media, and reinforced the idea that creativity is diverse, personal, and accessible to everyone—not just professional artists or designers.
Take the quiz for yourself and see what kind of creative type you are: mycreativetype.com