The “Honor Heroes” campaign was Adobe’s tribute to frontline workers and everyday heroes during the COVID-19 pandemic. At a time when words often felt insufficient, we turned to the creative community to express gratitude through art. The campaign invited people everywhere to design and share visual tributes honoring the courage, resilience, and sacrifices of essential workers—transforming creativity into a collective voice of appreciation. Adobe partnered with a range of talented artists, including Shepard Fairey, Aaron Draplin, Jessica Hische, and Martina Flor, whose striking pieces amplified the campaign and inspired participation across the globe.

By featuring these artists alongside submissions from everyday creators, the campaign not only celebrated those on the front lines but also showcased the unifying power of creativity. Shared across Adobe’s platforms and channels, the work reinforced Adobe’s role as a connector—providing tools, inspiration, and a global stage for creatives to turn their ideas into impact when the world needed it most.